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Microsoft acknowledges Search Engine Optimization “essential” for customer acquisitionAwards Metamend Ltd. Windows Web Hoster Partner statusVictoria, B.C. Canada: Metamend Ltd. has announced it has been invited to join Microsoft's (NYSE: MSFT) line-up of solutions available to Windows Web Hoster Program members, as the provider of Automated Search Engine Optimization (SEO) Technology. Metamend is the only SEO solution provider to acquire participation in the WWHP. The SEO solution has been acknowledged by Microsoft as, an "essential service."Microsoft's Windows Web Hoster Program (WWHP) Portal is the premier resource Microsoft uses to recommend solutions to hosting company partners using Microsoft's flagship Windows 2000 Server series products. The Metamend SEO solution is now available to all approved Microsoft Web Hosting and ISP partners currently utilizing Windows 2000 Server solutions. A special incentive offer for all Microsoft Hosting partners has also been developed and is available through the exclusive WWHP Partners only website. Commenting upon the acceptance, Metamend CEO Richard Zwicky Metamend stated, "We feel very privileged to have been recognized by Microsoft as the premier SEO technology solution. This opportunity provides unparalleled exposure of our SEO products to Microsoft Certified Hosting firms.”
E-business revenue is expected to exceed 1.3 Trillion by 2003 making it a vitally important component of the global economy. 83 million people will buy online by 2003. Growth rates of up to 150 percent are predicted as online buyers rely on the Internet for a wider range of goods and services. SEO (search engine optimization) is essential to making this important and rapidly growing sector of the economy work efficiently for both sellers and buyers. “Microsoft’s acknowledgement that Search Engine Optimisation is an essential marketing tool positions Optimization where it belongs, like e-mail, SEO is indispensable for businesses marketing on the Internet.” says Zwicky. Automated Search Engine Optimization is essential for marketers because; if potential customers can’t find products quickly and easily, there’s little or no chance of making the sale. The Metamend SEO solution utilizes innovative and proprietary technologies to analyze and automatically code web pages for optimum relevance within the world's top search engines. The proven solution also enhances a site's ability to attract qualified traffic, resulting in increased numbers of potential customers visiting the site. This type of customer acquisition strategy is an essential tool for success on the Internet. Fully automated SEO technology is essential for Hosting companies because the process frees them from the manual chores associated with ongoing website optimization processes for their clients. This dynamic web based service remains pertinent by monitoring and adapting to evolving search engine algorithms, thus ensuring proper keyword selection, Metatag enhancement and effective search engine submission. The efficiency of the process greatly enhances each site's visibility to consumers. Once integrated, the solution provides increased customer retention levels, while providing a lucrative revenue stream for the Hosting Company while allowing them to lower their operating costs while increasing revenues. Normally delivered by Metamend as a private label vehicle to hosting company partners, this SEO solution has been acknowledged by Microsoft as an "essential service." Consumers benefit from the technology because while they may be willing to take time in browsing the Shopping Mall they expect to find what they’re looking for on the Internet quickly and easily. In fact, without optimization, buyers may never find the sellers they are looking for. The situation is all the more alarming; when one takes into account that these customers are pre-qualified by virtue of the fact they’re searching for a particular product or service. The reason many Web sites aren’t satisfying the demands of consumers is astonishingly simple. The Search Engines don’t know the seller’s sites are there! The Microsoft deal caps a year of remarkable strategic growth for Metamend. Zwicky says that he feels confident in affirming that, “Metamend is world leader in the development and marketing of automated SEO solutions.” In September 2001, a major agreement was signed with San Diego based Miva Corporation that recommends and promotes Metamend's Search Engine Optimization products to their entire client base. Miva Corporation is the world's leading supplier of e-commerce software and services to small and medium-sized businesses. In July a joint marketing deal was also finalized with software giant Multiactive Corporation, the makers of "Maximizer" and other top-level e-commerce software. In addition, Metamend CEO Richard Zwicky traveled with Canadian Prime Minister Jean Chrétien, the Provincial Premiers and a cross-section of Canadian industry and business leaders on Team Canada Trade Missions to the Dallas, Los Angeles, Moscow and Germany generating over $ 5,000.000.00 (Five Million Dollars) in long term agreements. About Microsoft: Microsoft is the largest software company in the world. Headquartered in Redmond Washington, the corporation continues to lead the information age with innovative new products and operating systems software. Visit: http://mswwhp.com About Metamend: Metamend specializes in the development and integration of Automated Search Engine Optimization (SEO) technologies, strategies and solutions. Its innovative SEO solutions are currently utilized by the World's leading e-commerce Solution Providers, Web Hosting Firms, ISP's and Strategic Technology Partners - www.metamend.com Further information: At The Macaulay Communications Group: At Microsoft: At Metamend:
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